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KEY AI · INFORMATION ARCHITECTURE · APRIL 2026

key.ai — Site IA

Complete information architecture for the Key AI website redesign. For the designer and development team.

24 total pages
14 platform modules
2 primary conversion flows
Built on OOTO template
01 — Global Navigation
Two CTAs sit in the global nav at all times: "I run a community →" (ghost/secondary) and "Join free →" (primary/amber). Every page must show both. Never collapse to one. The website has two conversion goals running in parallel — never sacrifice one for the other.
For Members
For Communities
Platform
Key Services
Key Ventures
Blog
Company
I run a community →
Join free →
Platform dropdown — Full spec
Intelligence
Kai
/platform/kai
Public AI Profiles
/platform/profiles
Profile Enrichment
/platform/enrichment
Networking
Handshake
/platform/handshake
Opportunities
/platform/opportunities
Community & Events
Community
/platform/community
Events
/platform/events
Calendar
/platform/calendar
Polls & Q&As
/platform/polls
Content & Communication
Newsletter
/platform/newsletter
Library
/platform/library
Resource Hub
/platform/resource
Operator Tools
Community Website
/platform/website
Payments & Subscriptions
/platform/payments
Company Dropdown
About
/about
Careers
/careers
Changelog
/changelog
02 — Page Hierarchy & Priority
P0 — Launch critical. Must ship.
P1 — High value. Ship within 2 weeks.
P2 — Supporting pages. Ship within 30 days.
P0
/
Homepage
The one page that has to do everything. Convert both audiences. Prove the product. Build trust.
OOTO Hero
Ticker
Tabs
P0
/members
For Members
Individual professional deep-dive. Job seekers, founders, operators. → Join free.
Audience page
P0
/communities
For Communities
Community operator deep-dive. 365-day community, automated connector, engagement proof. → Talk to team.
Audience page
P0
/platform
Platform overview
All 14 modules. The flywheel. How everything connects. Hub page linking to all sub-pages.
Hub page
P1
/services
Key Services
Dev studio. 6 service lines. 4 engagement models. Case studies. → Discovery call.
Services page
P1
/talent
Key Talent
Warm hiring. 4-step process. Referrals at 4–5× cold. → Submit brief.
Service page
P1
/about
About
Xoogler origin story. Mission. Values. Competitive positioning. Team.
About page
P1
/blog
Blog
News & Insights. 5 launch posts. SEO. Category filtering.
Blog index
/blog/[slug]
P1
/contact
Contact
7 audience-segmented contact paths. Form with routing dropdown.
Contact page
P2
/ventures
Key Ventures
Investment syndicate. Dual pitch: founders and investors. Xoogler network advantage.
Landing page
P2
/careers
Careers
4 reasons to join Key. Open roles. General interest email.
Careers page
P2
/changelog
Changelog
v1.0 / v0.9 / v0.5 entries. Ongoing product transparency.
Changelog
P2
/docs
Docs
Platform documentation. For technical members and community admins. Phase 2.
Docs site
P2
/help
Help Center
Member and operator support documentation. FAQ expansion.
Help center
03 — Platform sub-pages (under /platform)
Intelligence
Networking
Community & Events
Content & Comms
Operator Tools
Intelligence
Kai
/platform/kai
Your community superagent. Listens, maps, and acts on your behalf.
Intelligence
Public AI Profiles
/platform/profiles
The URL you send instead of LinkedIn. Always current, AI-enriched.
Intelligence
Profile Enrichment
/platform/enrichment
Your profile is built before you arrive. Value from day one.
Networking
Handshake
/platform/handshake
Warm introductions at scale. 4 types. Bilateral consent. 45–60%+ response rate.
Networking
Opportunities
/platform/opportunities
Jobs, investments, co-founders — surfaced from networks you trust, before they're posted.
Community & Events
Community
/platform/community
Branded, verified professional space. Kai embedded natively.
Community & Events
Events
/platform/events
Pre-event briefings, in-event Handshake, post-event follow-ups. Events that don't end.
Community & Events
Calendar
/platform/calendar
Unified community + personal calendar. Kai-recommended events surfaced proactively.
Community & Events
Polls & Q&As
/platform/polls
Engagement tool and Kai intelligence input. Every response sharpens the model.
Content & Comms
Newsletter
/platform/newsletter
Kai-curated. Personalized per member. Not a blast — a digest that earns opens.
Content & Comms
Library
/platform/library
Community knowledge base. Recordings, guides, templates. Surfaced by Kai.
Content & Comms
Resource Hub
/platform/resource
Community-exclusive perks, tools, and partner benefits. Curated by operators.
Operator Tools
Community Website
/platform/website
Public-facing community website. Custom domain. Application form. No dev needed.
Operator Tools
Payments & Subscriptions
/platform/payments
Memberships, event tickets, premium content. Stripe-powered. 0% revenue taken by Key.
04 — Primary User Flows
Professional looking for career leverage Member flow
Goal: warm intro to investor, hiring manager, or co-founder
1
Homepage
/
Lands on hero. "Your network. Finally working." resonates.
2
For Members
/members
Reads their specific use case: founder, job seeker, or operator.
3
Kai or Handshake
/platform/kai · /platform/handshake
Understands how the product actually works.
4
Pricing / FAQ
/#pricing (embedded on homepage)
Confirms it's free. Removes last objection.
5
Sign up
app.key.ai/join
CTA: "Join free →"
Join free → No credit card required.
Community operator evaluating Key AI Community flow
Goal: activate Key AI for their professional community
1
Homepage
/
Sees the community leader section. "Your community is sitting on millions in untapped value."
2
For Communities
/communities
365-day community, automated connector, engagement proof. Xoogler as case study.
3
Community + Operator Tools
/platform/community · /platform/payments · /platform/website
Evaluates the operator-specific products.
4
About
/about
Validates credibility. Xoogler origin, 10 years, 35K members.
5
Contact / Talk to team
/contact
CTA: "Talk to our team →"
Talk to our team → Free to activate. No contracts. No equity.
Founder looking to build a product Services flow
Goal: hire Key Services for product development
1
Homepage footer or referral
/
Discovers Key Services via footer or "built by us" section.
2
Key Services
/services
Reviews service lines, engagement models, case studies, testimonials.
3
Discovery call
/contact (Services routing)
CTA: "Schedule a Discovery Call →"
Schedule a Discovery Call →
Company hiring technical talent Talent flow
Goal: hire through warm referrals, not cold applications
1
Homepage or referral
/
Discovers Key Talent via footer or Opportunities product page.
2
Key Talent
/talent
4-step process. Referral vs. cold application math. "Roles filled in 14 days."
3
Submit brief
/contact (Talent routing)
CTA: "Submit a Hiring Brief →"
Submit a Hiring Brief → Only charge when you hire.
05 — Complete URL Register
URL Page Priority Primary CTA Primary Audience Template
/HomepageP0Join free / I run a communityBothOOTO full
/membersFor MembersP0Join free →MembersAudience landing
/communitiesFor CommunitiesP0Talk to our team →OperatorsAudience landing
/platformPlatform overviewP0Join free →BothPlatform hub
/platform/kaiKaiP0Meet Kai — Join free →MembersPlatform page
/platform/handshakeHandshakeP0Join free →BothPlatform page
/platform/opportunitiesOpportunitiesP0Join free →MembersPlatform page
/platform/communityCommunityP0Activate your community →OperatorsPlatform page
/platform/eventsEventsP1Create your first event →BothPlatform page
/platform/calendarCalendarP1Join free →BothPlatform page
/platform/pollsPolls & Q&AsP1Create your first poll →OperatorsPlatform page
/platform/newsletterNewsletterP1Activate Newsletter →OperatorsPlatform page
/platform/libraryLibraryP1Activate Library →OperatorsPlatform page
/platform/resourceResource HubP2Activate Resource Hub →OperatorsPlatform page
/platform/websiteCommunity WebsiteP1Build your website →OperatorsPlatform page
/platform/paymentsPayments & SubscriptionsP1Set up Payments →OperatorsPlatform page
/platform/profilesPublic AI ProfilesP1Claim your profile →MembersPlatform page
/platform/enrichmentProfile EnrichmentP2Join free →BothPlatform page
/servicesKey ServicesP1Schedule a Discovery Call →FoundersServices page
/talentKey TalentP1Submit a Hiring Brief →Hiring cos.Service page
/venturesKey VenturesP2Talk to the team →Founders/InvestorsLanding page
/aboutAboutP1View Open Roles →AllAbout page
/blogBlogP1Read →SEO / AllBlog index
/blog/[slug]Blog PostP1Join free →SEO / AllArticle
/careersCareersP2See Open Roles →CandidatesCareers page
/contactContactP1Send →AllContact page
/changelogChangelogP2—MembersChangelog
/docsDocsP2—TechnicalDocs site
/termsTerms of ServiceP2—LegalLegal
/privacyPrivacy PolicyP2—LegalLegal
06 — Footer Structure
Platform
For Members
For Communities
Platform
Changelog
Docs
Business Lines
Key Services
Key Talent
Key Ventures
Key RLHF
Company
About
Blog
Careers
Contact
Help Center
Legal & Social
Terms of Service
Privacy Policy
Cookie Policy
LinkedIn
X / Twitter
Instagram
Footer bottom bar:   Built with ♥︎ by humans and agents at Key AI.  ·  © 2026 Blueprint X Labs Inc. All rights reserved.  ·  Privacy  ·  Terms  ·  Cookies  ·  Community guidelines  ·  Cookie settings
07 — Page Templates
Template A — Full Homepage
OOTO Full Template
Used by: /
Hero + badge + ticker · Problem strip · Answer · Pull quote · Tabbed features · Audience tabs · Testimonials grid · Stats bar · Pricing/free section · FAQ accordion · Blog preview · Bottom CTA · Footer
Template B — Audience Landing
Audience Page
Used by: /members · /communities
Hero + badge · Pain section (emotional copy) · Use case sections (3 per audience) · Featured product spotlight · Flywheel diagram · Social proof · Bottom CTA
Template C — Product Page
Individual Product
Used by: all /platform/[product] pages
Badge + hero + stat pull · Problem section · How it works (steps or systems) · Feature table · Flywheel connection · Related products → · CTA section
Template D — Hub Page
Platform overview
Used by: /platform
Hero · Flywheel diagram (full) · 14-module grid organized by category · "Everything included" section · Pricing/free callout · Dual CTA
Template E — Services / Business Line
Services & Business Lines
Used by: /services · /talent · /ventures
Hero + ticker · Credibility section · Services/offerings grid · Engagement models · Case studies · Testimonials · Tech stack strip · CTA
Template F — Supporting Pages
About / Careers / Blog / Contact
Used by: /about · /careers · /blog · /contact · /changelog
Lighter pages. Hero · Core content · CTA. Follows brand system but doesn't require full OOTO treatment. Clean, editorial layout.
Key AI Information Architecture · April 2026 Blueprint X Labs Inc. D/B/A Key · key.ai 24 pages · 14 modules · 2 primary flows